The use of the dark colours helps to relate to the Thriller genre. The use of black and the blue shadow behind the logo helps to convey mystery to the audience. The use of the old-fashioned font and the film reel relates to the idea that the film is aimed at a mature audience.
The logo itself is very simplistic so it draws the audience's attention to the company name and the use of the colours.
The fact that the music is high-pitched and the pace is fast helps to relate to the Thriller genre and to create tension before the film starts.
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